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Sean Williams — Commercial & Assignment

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Take a look at smaller projects and purposeful work with my clients.

Cover Photo for Timeout Chicago

Sean Williams February 27, 2013

This week’s cover of Timeout Chicago features a FUN!! photograph of my friend and fellow tango dancer, Romina Giffi, and her “dog” …. in a bottle.

Huh?

It’s for the Small Spaces issue that looks at creating stylish yet functional living spaces in less than 600 square feet.

600 square feet?

Yep, that would be a room 24′ by 25′.  Two rooms 15 x20.  Roughly 2 semi-truck trailers side-by-side.  In a word: SMALL.   Or rather: small.

The art direction behind the photograph was how to articulate this feeling quickly and clearly.

A ship in a bottle?
A girl in a bottle?
A girl in her apartment… in a bottle?
A girl in her apartment?  With her dog?  In a bottle?
That’s what we want…..

The element that I thought was really important was giving the bottle space and breathing room.  If you look at ships in bottles (say … on your Hemingway-loving grandfather’s mantel) you’ll see that the ship is rather cramped.  It comes with the thought: how the heck they get that in there?

TOC_393_Cover1200_high(pp_w673_h866).jpg

For this photograph, I felt it important for there to be space.  Albeit small, the space in the bottle needed to be ample.  Inviting.  And fun!   I really wanted it to be fun!  And what better fun than popcorn-catching dog tricks?

A very big Thank You to Deana Cizek and Andrew Augustin of Chicago’s Room & Board Showroomwho gave us free reign on an early early Sunday morning to create our perfect apartment in a bottle.  To Jenn Lake of Zapwater Communications who helped connect me with the lovely people at Room & Board.

And especially to the lovely Romina Giffi, who had the perfect matching outfit for our apartment.  And checkout the little rough-and-tumble version of the forthcoming behind-the-scenes video where we see how she really connects with her pooch.  It’s true love …. and fun!

And finally to Champ.  Awesome work!

And a fun behind-the-scenes video is here:

Timeout Spaces Cover Behind the Scenes from Sean Williams on Vimeo.

https://vimeo.com/48975148

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